Details
Mr. Balú chose us to help them internationalize a unique product in the market. Chachafruto; despite it not being well known, its exceptional properties attracted a the European Market. At Zambrano, we guided these entrepreneurs in creating the initial idea, market analysis, validation with potential customers in the target countries, official guidelines to follow for their packaging as well as the allowed statements that can back their product’s properties. We also took care of their digital strategy including their website and e-commerce platform.
